Ulta Beauty logo
ULTA ยท Retail & E-Commerce
Fairly priced

Ulta Beauty is a u.S. beauty retailer offering a wide range of cosmetics, skincare, fragrances, haircare products, and salon services through an omnichannel model combining large-format stores, e-commerce, and in-store beauty services.

Is Ulta Beauty fairly valued?

RAST's verdict: Fairly priced, based on its Total Stores forecast

Hype score
0.77 Fairly priced
Growth score
0.05 Poor growth
Market cap
$21M
Key revenue driver
2K Total Stores

Last updated: 2026-06-27T10:04:43.000Z