Mildly hyped
Zeta is a data-driven marketing technology company providing an AI-powered cloud platform that helps enterprises personalize customer engagement, manage omnichannel marketing campaigns, and optimize customer acquisition and retention.
Is Zeta overvalued?
RAST's verdict: Mildly hyped, based on its Scaled customers forecast
Hype score
1.89
Mildly hyped
Growth score
0.14
Poor growth
Market cap
$3.89B
Key revenue driver
602 Scaled customers
Last updated: 2026-11-02T10:04:23.000Z